Still lives and long lost footage

The shoestring straps on the miniscule black dress and the high-heeled above-the-ankles boots in ‘Vanity Fair’s’ current Chanel ad make think of Deauville, ‘Boy’ Capel, Audrey Tatou, Ballet Russes and Stravinsky. How do they do it?

What would Roland Barthes say?

So vulnerable - so not Chanel. So vulnerable – so not Chanel.

In Woody Allen’s ‘Stardust Memories’ there’s a scene with a besotted fan saying, to a successful movie director, that his after-shave gives her a Proustian-rush.  When she asks what it’s called he replies, Proustian Rush!

Maybe you had to be there, but it makes the point that a perfume has the power to stir significant memories and evoke emotions.

Once a scent is established and carries a label’s essence it’s important that the associations from the Fashion house are continued in promoting its myths and legends. The Wertheimers who still run the House of Chanel are usually brilliant at this*

However Coco Chanel’s life and works left a legacy, which continues as the most successful Fashion label in the world. Images from her original inspirations are traced in every new collection by Karl Lagerfeld and his super talented team.

Marilyn Monroe’s short…

View original post 74 more words

Advertisements

Tags: , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: